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Yahoo Inc. (Public, NASDAQ:YHOO) introduces BOSS

Friday, July 11th, 2008

Yahoo major shift: BOSS “Build Your Own Search Service”. Yahoo positions its search engine for others to innovate or roll into their own products.
Yahoo is making this major shift in its battle to beat Google and Microsoft by giving its search to others.
“We want to disrupt the market,” Bill Michels, Yahoo’s senior director told InternetNews.com. [...]

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