Cloud Hosting Rackspace Assigned New Director of Technology and Product for the Asia Pacific

Cloud Hosting Rackspace appointed Alan Perkins as its director of technology and product for the Asia Pacific.

Cloud Hosting Rackspace appointed Alan Perkins as its director of technology and product for the Asia Pacific. on Feb.08, 2013: the cloud hosting provider Rackspace® announced the IT veteran Alan Perkins as a leader of cloud computing evangelist and IT industry  to its Asia Pacific team. Bringing the message of the open cloud innovation to the Australian business community will be central to the role now taken up by Perkins as Rackspace’s Sydney-based Director of Technology and Product for Asia Pacific.

Rackspace Assigned New Director of Technology and Product
Rackspace Assigned New Director of Technology and Product

As firms from small to medium sized businesses right up to larger scale enterprises now increase their adoption of cloud computing, companies in every Australian industry vertical are aligning to Rackspace’s open cloud standards model which ensures maximum flexibility and performance while avoiding single vendor lock in.

“This is an important time for the development of open cloud technology as Australian firms align to truly flexible computing models that will ensure they can perform with maximum agility in both the short and long term. With the launch of an Australian datacentre and the company’s rapid growth in the region, it’s a great time to be coming on board,” Perkins said.

Prior to his accepting the position at Rackspace, Perkins spent more than 10 years at software developer Altium in key leadership and specialist consulting roles, including seven years as the CIO. During his tenure at Altium, Perkins played a pivotal role preparing and implementing strategies to move the entire business systems to the cloud and was directly responsible for driving company-wide efficiencies and innovations.

Perkins was named by The Australian as one of the Top 20 people to watch in technology 2012, and in 2009, was a finalist for the IDC Asia Pacific CIO of the Year Award. In the same year he won an Enterprise Innovation Award for Cloud innovation from IDC.

Rackspace Australian and New Zealand Country Manager Mark Randall said he was thrilled to welcome a leader of Alan’s pedigree and ability to the Rackspace family.

“Alan is widely regarded as a visionary. He comes with a huge reputation as a cloud pioneer, with over 20 years experience in systems analysis and design. At a time when cloud and hosting decisions are becoming increasingly important to business, it gives us tremendous confidence to know that we’ve got someone of Alan’s diverse experience, leadership skills, and deep knowledge of technology on board.”

Web Hosting and Domain Registration Go Daddy Changed the Advertisement Strategy for Super Bowl

Web Hosting and Domain Registry Go Daddy has participate in Super Bowl evening with two commercials that are shockingly tame.

Web Hosting and Domain Registry Go Daddy has participate in Super Bowl evening with two commercials that are shockingly tame.

Web Hosting Go Daddy Changed the Ad Strategy for Super Bowl
Web Hosting Go Daddy Changed the Ad Strategy for Super Bowl on Feb.4 2013:  Web Hosting and Domain Registration Go Daddy has moved to the next step of reputation by moved from sexualized ads to focus more heavily on specific services Go Daddy provides, said Barb Rechterman, the company’s senior vice president and chief marketing officer.

NASCAR driver and Go Daddy spokesmodel Danica Patrick has cameos in both commercials but is not the focus, as she often has been in the past. “What we see now is that we have tremendous brand awareness,” Rechterman said. “They (focus-group members) knew the name but didn’t know what Go Daddy does.”

That explains the first of this year’s Go Daddy Super Bowl ads, called “YourBigIdea.CO,” which encourages consumers to follow through on their online moneymaking ideas by purchasing a website through Go Daddy. The humorous, 30-second spot cuts to several men around the world, all sitting on couches with their wives, bragging that they have come up with a one-of-a-kind business idea. The joke is that they all have the same great idea, but none of them has capitalized on it.

The commercial ends with a couple drinking champagne on their private jet because the husband followed through on the idea and created a website. Rechterman said the ad is meant to celebrate people who take initiative. The second Go Daddy commercial, which was unveiled Thursday, has been causing the greater buzz, not because it is sexually explicit but because it includes a lingering, extreme close-up of two people French-kissing.

The ad, titled “Perfect Match,” features Sports Illustrated swimsuit model Bar Refaeli making out with portly, nerdy character actor Jesse Heiman for what some critics said feels like an eternity. The cringe-worthy kiss is meant to illustrate Go Daddy’s marriage of sexy and smart, Rechterman said. The Perfect Match ad does not specifically tout a particular Go Daddy service, but Rechterman said it fits into a larger marketing strategy to show the company’s customers, products and services in a positive light. “We’re redefining what Go Daddy believes is sexy,” she said.

This will be Go Daddy’s ninth consecutive year buying Super Bowl ads, which reportedly cost between $3.5million and $4million this year for a 30-second spot. Despite their high cost, Rechterman said the ads have helped boost Go Daddy’s market share from 16 percent to more than 50percent since 2005. “We’re going to do whatever works in advertising,” she said.

Web Hosting ServerHub Offers New Web Hosting Plans

Web Hosting provider ServerHub has announced new High Availability Web Hosting Plans.

Web Hosting provider ServerHub has announced new High Availability Web Hosting Plans.

Web Hosting ServerHub Offers New Web Hosting Plans
Web Hosting ServerHub Offers New Web Hosting Plans on Jan. 31 2013: ServerHub offers Web Hosting, CPanel Hosting, Shared Hosting, Dedicated Servers, Reseller Accounts, VPS Servers, Server Colocation and Enterprise Class Hosting, a privately held Infrastructure-as-a-Service (IaaS) provider primarily located in the Southwestern United States that specializes in dedicated server and cloud based virtualization applications, announced today that it has successfully launched it’s new line of High Availability Web Hosting products.

Starting at just $14.99 for an Essentials Plan customers receive 7GB of RAID10 protected storage, 150GB of premium multi-homed bandwidth and one Free Domain for the first year with every new hosting plan purchased. All Web Hosting plans are placed on High Availability Intel Xeon Powered Servers with a minimum of 32GB of memory and Solid State Drives (SSD) that utilize Hardware RAID cards with SSD Caching.

Beginning today ServerHub has entered into the market of Shared Web Hosting by launching three new high availability, RAID protected Web Hosting offerings. “We are very excited about the launch of our new High Availability Web Hosting Service. We have tested our configurations for quite some time with a small number of our current customers with great success. There is a lot of “Web Hosting” offerings in our industry, but not everybody can offer an outstanding product that has rock-solid reliability and truly stand by the product.” says John Brancela, Chief Executive Officer of ServerHub

In the announcement, the company says that it will also be providing other value added services with the offering such as Softaculous Auto Installer as well as hundreds of Do It Yourself Website Templates to enable Web Hosting customers to get up and running within minutes.